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Generated $1.49M in 7 months in Dallas

The GameChanged.
Most Contractors Haven't.

Discover your current position and envision the journey that the ROI Estimator can guide you on. It’s not just about where you stand today, but also about the potential growth and opportunities that lie ahead.

The Problem
Why your ads
aren’t booking jobs
0New Leads
leads are dying up
The Playbook
Speed to lead
end to end
23New Leads
leads are growing now
The proof
Real roofers,
real revenue
Powerful result
✦ 01 · WHAT BROKE

Most roofers are still running last decade's playbook.

Truck wraps, yard signs, “post on Facebook.” Here's what's actually filling pipelines in 2026 — tap any sticker to see what changes when Acme Roofing runs it the way we do.

Paid AdsScroll - Stopping creative
01
Funnel PageHigh Intent lead capture
02
Auto BookingThey pick a time, instantly
03
Call LeadsSpeed to lead under 5 min
04
Appt RemindersShow up rate 38%
05
Close RateCoaching + Scripts that work
06
Job BookedReal roofs, real money
07
REVENUE
✦ 02 · NOT FOR EVERYONE

We’re not the right fit for everyone

Before we go further — let’s see if you should keep reading.

Budget

You’re shopping for the cheapest option

We’re a growth partner, not a line item. If price is the only lever, we’re not the right fit.

Follow up

You email an estimate & ghost

We can generate the demand. But if the phone rings and nobody picks up, no system on earth fixes that.

READINESS

You’re not ready to scale

Our system makes more jobs than most companies can handle. You’ll need crew + capacity.

COACHABILITY

You blame marketing when sales doesn’t close

If close rate is the issue, that’s a sales fix — not a leads fix. We address both, but only if you’re coachable.

If none of those stung — you’re our person.

✦ 03 · THE PLAYBOOK

Here's how we fill Acme Roofing's pipeline.

Tap each step — the phone on the right shows exactly what your homeowner sees at that moment.

Real ad example
facebookReels
AR
2.4K
186
Share
Sponsored
AR
Apex Roofing

Storm damage on your roof? Get a free inspection from a local crew this week.

Step 01Attract
Result4.2x ROAS avg
4.2x
put it all togetherAverage partner returns 4.2x their ad spend in booked jobs within 90 days.
✦ 04 · In the lab

The playbook isn't set and forget.

Every week, we sharpen the funnel.

Session replays show where homeowners drop. A/B tests prove what wins. The six steps stay — what's inside them keeps getting sharper, Tap a card to bring it forward.

Refreshes Everyday
✦ 05 · THE PAYOFF

Watch your calendar fill in.

Six months of the system running. A typical month at each phase — toggle between them to see how the week shifts when the system kicks in.

...kinda empty
April 2026
S
M
T
W
T
F
S
1
2
10:30a Sarah
3
4
5
2p Emma
6
7
8
9
10
11:30a James
11
12
13
14
15
9a Mike
16
17
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3:30p Dave
21
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1p Chris
26
27
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Inspections
Estimates
Repairs
Replacements
✦ 06 · THE RECEIPTS

$1.49M in 7 months.

What it looks like when this actually works.

You've seen the play. You've seen the calendar. Here's one we ran end-to-end. They didn't haggle. They picked up the phone. They had crew ready to scale. Real dashboards, real Meta ads, real revenue — tap a card to bring it forward.

That’s their biggest month
Started here
May · zero ads
Live walkthroughSensory Client
0:00
See the dashboard in motion
Real numbers, recorded straight from their JobNimbus.
7 months of running adsSensory Client
$1.49M in won jobs
$1.49M in won jobs
153 jobs won · $12,325 avg · from a standing start
Last 90 daysSensory Client
$736K in 3 months
$736K in 3 months
68 jobs won · $13,154 avg · still accelerating
Meta Ads — Feb–Apr 2025Sensory Client
98 leads from 5 ad sets
98 leads from 5 ad sets
$44.04 CPL · 50 appts at $86.32 each
Meta Ads — Last 30 daysSensory Client
32 booked appts at $89.98 each
32 booked appts at $89.98 each
725 leads · $47.80 CPL · 12 ad sets running fresh creative
✦ 07 · DO THE MATH

Run your own numbers.

See what this looks like in your business.

Don't take our word for it — plug in yours. Same engine as the full estimator: pick your business type, fill in your numbers, watch the profit move.

Select your business type
tap the values to change them
You run aroofing business.
✦ 08 · THE INVOICE

Two ways to fill your calendar

Both pay for themselves.

You ran the math. Here's the bill. Meta ad spend is the only thing billed separately — paid directly to Meta, not us. The price below is the operating fee for the system around it.

Pay-Per-AppointmentYou don't pay until a homeowner books a roof inspection.

$200/qualified appointment

+ $1,000 one-time onboarding
Full Attract → Qualify → Book → Speed-to-Lead → Remind system, live in 5 days
Live A/B testing — winning creatives stay, losers get cut
Cancel anytime — no monthly commitment
$1,000 one-time onboarding + creative kit
Priority creative + landing-page builds, front of the queue
Quarterly strategy review with the founder

Roofers testing the channel or booking under ~12 appts/mo.

Best value
at scale
VolumeCut your cost-per-appointment in half. Lock in 12 months.

$30,000/year

+ $1,000 one-time onboarding
Save $31,000/yr
300 qualified appointments — guaranteed in writing
$100 per appointment after the cap (50% off Pay-per-Appointment)
Short by even one appt? We refund the difference, you keep every lead
Priority creative + landing-page builds, front of the queue
Quarterly strategy review with the founder
No setup fee. Start in 10 days.

Roofers booking 12+ appts/mo who want the lowest cost-per-appointment.

Booking 12.5+ appointments/month? Volume saves you $31,000/year vs. paying per show.
Below that, stay on Pay-per-Show — we'll tell you when to switch.

✦ 09 · THE ARCHITECTURE

Five engines, one hub

Zoom out — here's the whole machine. Every engine feeds the hub. Pull one and the rest leak. That's why we sell the system, not the parts.

Sensory CRMEvery engine reports here. One source truth
Lead GenerationMeta Ads
SEO/AEOLocal Dominance
WebsiteHigh Converting Storefront
Sales SoftwareQuoting + Pitch App
AutomationFollow-up + Rehash
Sensory CRM
Every engine reports here. One source of truth.
Lead Generation
Meta Ads
SEO/AEO
Local Dominance
Website
High Converting Storefront
Sales Software
Quoting + Pitch App
Automation
Follow-up + Rehash